If you are like me and need a copious dose of caffeine in the morning to start your day, you may want to take a trip up to Lamphun where instead of a No Shirt No Service sign the recently opened coffee shop Coffee Fan Gun (Coffee Lovers) offers bare-breasted baristas on its menu. Internet fans in Thailand, fresh from going viral over a ladyboy wannabe’s boobs being blessed by a Buddhist monk old enough to be his farang boyfriend, have come to their senses and are now going gaga over the hot flesh Coffee Lovers serves with its iced caramel macchiatos.
As gimmicks go, café au lait-colored nipples to go with your café latte ain’t a bad promotional idea. And as understatements go, Coffee Lovers’ shirtless waiter, Ratchayut Potaja, saying, “I’m helping sell the coffee!” is the cream rising to the top. Not that stripping off his shirt for adoring fans is just a smooth move to boost sales and blood pressure alike. Ratchayut says now that summer is coming the kingdom is getting hotter and steamier with each passing minute and it’s time for some iced coffee. Although a cold shower may be more in order for some customers.
Ratchayut whispering, “Coffee, tea, or me,” in your ear would undoubtedly put an even greater rise in the restaurant’s bank account. Among other places. ‘Cuz when it comes to being an internet sensation, short of a cute kitten doing funny things, naked male flesh is always your best choice. Ratchayut’s rise to fame proves that as his grande-inspired strip tease almost immediately knocked off the Tiew Mai Wa noodle stall’s claim to the Facebook fame throne.
The Issan foodie cart took flight on social media outlets when it recently announced it was giving away a free bowl of noodle soup to anyone who presents a ticket from the traffic police. Free is a magical word to Thais, and when it’s free food it’s almost better. But considering the behind-the-wheel skills of your average driver in Thailand, Tiew Mai Wa wisely added a few caveats to its give away: traffic violators can only claim their free meal on the same day of their ticketed offense, and only 30 free meals will be given out per day. Or around 9am, whichever comes first. Considering Coffee Lovers’ success, Tiew Mai Wa may want to rethink its promotion and start offering a peak at its cook’s noodle instead.
Meanwhile, thanks to scientist in South Korea, Coffee Lovers’ fans can now claim it’s not about the half-naked baristas, their need for a daily dose of sweetness is all about good health. According to the Korean research published in the British Medical Journal, drinking between one and five cups of coffee every day is good for the arteries. It’s the latest piece in a growing body of research suggesting that coffee may have beneficial effects on the cardiovascular system, the researchers said. And they hadn’t yet heard about the benefits of being served by Ratchayut.
According to the scientists – as well as a report last week from the U.S. dietary guidelines advisory committee, which makes recommendations to the Food and Drug Administration and other federal agencies – the health benefits of drinking several shots of caffeine daily include lowering the risk of type 2 diabetes and cardiovascular disease. Caffeine helps lower the amount of calcium deposits in your arteries, which are an early indicator of coronary arteriosclerosis, in which the arteries become clogged by fatty substances. These deposits can cause arteries to harden and narrow, heightening the risk of blood clots, one cause of heart attacks and strokes. Which shouldn’t be confused with stroking, a side-benefit of having your cup of joe served by Ratchayut and his co-workers.
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